Published On: Tue, Nov 28th, 2017

Safe, Secure and Sought-After: Improving Trust via Crypto-Security with the Token Security Scheme

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Remember Equifax? Deloitte? Sony? Apart from being all huge companies dealing with very sensitive customer data, they all got hacked, and the fallout was bad. Scrutiny into their security and data management was inevitable and the results would have been a whole lot different, perhaps even avoided, had they modernized their security systems.
In the world of big data and digital transaction, customers want to know their information can be trusted; that it can be stored and managed safely and effectively is a fundamental concern to the development of this trust between customers and businesses.
Digital Trust
There exist very similar traits in consumer trust that extend into the digital age; protection of assets and sensitive information, the defense against malicious attacks, and the confidence to use services that ensure these protocols are being met. Amongst other things, when we achieve these conditions, we can ensure that businesses promise the utmost security in consumer transactional-based business.
Enter blockchain technologies, perhaps the most ground-breaking technological development in the last decade; a peer to peer encrypted security network where information is not stored in one database at the mercy of a company with potentially under-developed security systems. It’s being studied …

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